Not a menu.
A system.

Six services. One strategy. Each one making the others work harder.

Built to work
together.

Most agencies sell services the way a restaurant sells appetizers. You pick what sounds good, they deliver it, and whether it works with everything else on the table is your problem. That's not how this works.

Every service on this page was chosen because it fills a specific role in a complete growth stack. Web development is the foundation. SEO and Local SEO build long-term visibility. Your Google Business Profile dominates the local map pack. Google Ads cover the window before SEO kicks in. And automation makes sure none of it leaks.

You don't need all six on day one. But the decisions you make about each one should account for the others. That's what separates a marketing strategy from a marketing spend.

01 Organic Search

SEO

Get your site in front of people who are actively searching for what you do. Keyword research, on-page optimization, technical audits, and content strategy — built to compound over time.

Connects to

Needs a fast, well-structured site to actually work. Pairs with Ads to cover both time horizons.

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02 Local Visibility

Local SEO

Rank in your city and surrounding area. This is a different discipline than national SEO — proximity signals, local citations, review strategy, and how Google decides who shows up in your market.

Connects to

Inseparable from your Google Business Profile. Amplified significantly by a site that loads fast on mobile.

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03 Map Pack & Local Trust

Google Business Profile

Your GBP is the most visible real estate in local search — often more visible than your website. Setup, optimization, photo strategy, post cadence, Q&A, and review response.

Connects to

The front door of your Local SEO strategy. A well-optimized GBP makes every other local signal hit harder.

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04 Foundation

Web Development

A slow site with bad structure actively hurts your rankings and your ad spend. We build in Astro for raw Core Web Vitals performance, or WordPress when you need to manage your own content.

Connects to

The foundation everything else runs on. Your site quality directly affects your SEO rankings, your Google Ads Quality Score, and your conversion rate.

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05 Immediate Traffic

Google Ads / PPC

SEO takes months. Google Ads work on day one. Search campaigns for businesses that need leads now, while the organic engine warms up — or to dominate a competitive keyword SEO alone can't win.

Connects to

A fast, well-built landing page makes every ad dollar go further. Keyword data from Ads informs SEO strategy.

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06 Capture & Follow-Up

Automation

All the marketing in the world doesn't help if a lead comes in at 11pm and nobody follows up until Tuesday. We build n8n and Zapier workflows that handle lead routing, reminders, CRM entry, and follow-up sequences automatically.

Connects to

Sits downstream of everything. The better your marketing works, the more you need automation to handle the volume.

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The whole is greater
than the sum.

Four relationships worth understanding before you decide where to start.

The Foundation

Web DevelopmentSEOGoogle Ads

Everything runs on your website.

Web development isn't on this list because we happen to build sites. It's here because your site is the one asset every other service depends on. A slow site drags down your SEO rankings. A poorly structured landing page tanks your Google Ads Quality Score and raises your cost-per-click. A site that doesn't work on mobile loses the local search visitor before they ever see your phone number. Fix the foundation first and every other dollar you spend gets more effective.

The Two-Speed Strategy

SEOGoogle Ads

Long game and quick win at the same time.

SEO compounds. A page you optimize today might rank for years. But it takes 3 to 6 months to move meaningfully. Google Ads work on day one. The smart approach is to run them together: Ads cover the revenue gap while SEO builds. As organic traffic grows, you dial back the ad spend. And the keyword data from your Ads campaigns is some of the best research you can feed back into your SEO strategy.

The Local Trifecta

Local SEOGoogle Business Profile

Local SEO and your GBP are the same fight.

Your Google Business Profile is the most prominent piece of local search real estate — often above the organic results, above paid ads, front and center on mobile. But it doesn't exist in isolation. The signals that determine your map pack ranking — citations, reviews, proximity, engagement — are the same signals that Local SEO targets. Optimizing one without the other leaves points on the table. Together they create a presence that's genuinely hard for competitors to displace.

The Leaky Bucket Fix

AutomationSEOGoogle AdsLocal SEO

Marketing brings leads. Automation keeps them.

Most small businesses have a leaky bucket. They spend money on SEO or ads, get a lead — and then it falls through. A missed call with no follow-up. A form submission that sits in an inbox over the weekend. A prospect who went cold because nobody touched them for three days. Automation plugs those holes. Instant lead notifications, follow-up sequences, appointment reminders, CRM entry — all of it handled without anyone lifting a finger. The better your marketing gets, the more this matters.

Find your entry point.

You don't need everything at once. Here's how to read your situation.

If...

Your site is slow, outdated, or not ranking for anything

Start with Web Development

Fix the foundation before spending money on traffic. A bad site eats every other investment.

If...

You have a decent site but nobody finds you locally

Start with Local SEO + GBP

This is the fastest path to appearing in front of people in your area who are ready to buy.

If...

You need leads now and can't wait for SEO to compound

Start with Google Ads

Paid search is the only channel with zero lag time. It works while everything else is being built.

If...

Leads are coming in but falling through the cracks

Start with Automation

You have a follow-up problem, not a traffic problem. Fix the bucket before filling it faster.

If...

You're not sure where you stand

Start with Free Audit

I'll look at your site, your rankings, your GBP, and tell you exactly what I'd prioritize. No guessing.

Not sure where
you fit?

The free audit looks at your site, your rankings, your Google Business Profile, and your biggest competitive gaps. It's the fastest way to figure out where your dollar goes furthest.